Apple needs to calm down. The last time I checked, they are doing reasonably well with their hardware, iPod domination, and overall cool-factor generating machine. NYC is actually trying to create something a little more wide-reaching and beneficial that consumer goods, and so the logo looks like a widely recognized piece of fruit. Great. Apple will continue to be cool. They will make money. And ultimately, NYC's initiative will need to put more focus on executing well than just having an uber-mod logo war. How about Apple kick some cash and some press to the NYC plan, and launch some eco-informative podcasts to go with it, all pre-loaded on some minty green colored Nanos or something? Last time I checked, the "Big Apple" was around just a little longer than Job's shop. Now if you'll excuse me, I need to have my Apple sticker-plastered Prius serviced.
Is there anyone at Apple that honestly believes that they are going to lose a customer becuase that person can't decern between the Apple, Inc. logo and GreeNYC? As always, it's time to give the public a little more credit and move on.
Don't get me wrong I understand that plagiarism is nasty, but they look nothing alike! So we can't design logos with globes because AT&T has one or checkmarks because Verizon has a horrible logo. I would understand if it had a bite out of the apple and no stem, but this is taking it too far.
Thanks for letting me rant.
Submitted by brisimard on Wed, 04/09/2008 - 04:55.
Can Apple not see what a corporate PR blunder this is? They are making themselves looking petty, short-sighted & stupid. Their logo is iconic -- even non-MAC users out there readily recognize it. The NYC logo is completely different. Is MAC going to sue everyone, everywhere whoever deigns to use any sort of apple imagery in their brand identity?? Please... what's next? Going after apple growers?
Being a designer, I decided to investigate just how close these 2 logos are to each other (Apple vs. GreeNYC). At first I thought Apple was being a bit foolish. But if you superimpose one logo onto the other, the apple shape shape of the GreeNYC log is exactly that of Apple's apple. I mean it's and exact fit! The little leaf off the top is similar, more stylized and of course pointing the other direction. But the apple outline is exactly that of Apple's logo. So, yes, I would take issue with this logo.
Submitted by armcomdes on Wed, 04/09/2008 - 12:48.
I find myself drawn to the obvious line of literature. "He who controls the past, controls the future." We all recognize this as the Party slogan from George Orwell's infamous novel, 1984. Mac's opposition to the GreeNYC logo is nothing short of Big Brotheresc. Sure they look similar in proportion, but come on! I personally appreciate GreeNYC's creative use of the infinity sign within it's "Big Apple". The connection that they draw with recycling and eco-system flow is beautifully executed. Nice job GreeNYC...it's time to throw the mallet back at Mac!
In early 1980's, Ogilvy & Mather created an advertising campaign for NYC - "You have to be crazy to live in New York, crazy about..." It incorporated "The Big Apple" logo, illustration of an apple with the city reflected in it. Does anybody have a copy of it?
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they look nothing alike! So we can't design logos with globes because AT&T has one or checkmarks because Verizon has a horrible logo.
I think I think voucher codes or coupons are more important than ever to people trying to save money on their shopping online.
Logo Smackdown? Really?
Apple needs to calm down. The last time I checked, they are doing reasonably well with their hardware, iPod domination, and overall cool-factor generating machine. NYC is actually trying to create something a little more wide-reaching and beneficial that consumer goods, and so the logo looks like a widely recognized piece of fruit. Great. Apple will continue to be cool. They will make money. And ultimately, NYC's initiative will need to put more focus on executing well than just having an uber-mod logo war. How about Apple kick some cash and some press to the NYC plan, and launch some eco-informative podcasts to go with it, all pre-loaded on some minty green colored Nanos or something? Last time I checked, the "Big Apple" was around just a little longer than Job's shop. Now if you'll excuse me, I need to have my Apple sticker-plastered Prius serviced.
Seriously?
Is there anyone at Apple that honestly believes that they are going to lose a customer becuase that person can't decern between the Apple, Inc. logo and GreeNYC? As always, it's time to give the public a little more credit and move on.
This is Ridiculous
Don't get me wrong I understand that plagiarism is nasty, but they look nothing alike! So we can't design logos with globes because AT&T has one or checkmarks because Verizon has a horrible logo. I would understand if it had a bite out of the apple and no stem, but this is taking it too far.
Thanks for letting me rant.
Wow
Can Apple not see what a corporate PR blunder this is? They are making themselves looking petty, short-sighted & stupid. Their logo is iconic -- even non-MAC users out there readily recognize it. The NYC logo is completely different. Is MAC going to sue everyone, everywhere whoever deigns to use any sort of apple imagery in their brand identity?? Please... what's next? Going after apple growers?
Logo Smackdown! Apple vs. NYC
There is no confusion. They're two different products. One has nothing to do with the other.
Apples to Apples
Would never confuse those 'Apples' but sounds like the lawyers are having a sweet time with it. What a waste!
J@Birkwood
Logo Smackdown! Apple vs. NYC
Being a designer, I decided to investigate just how close these 2 logos are to each other (Apple vs. GreeNYC). At first I thought Apple was being a bit foolish. But if you superimpose one logo onto the other, the apple shape shape of the GreeNYC log is exactly that of Apple's apple. I mean it's and exact fit! The little leaf off the top is similar, more stylized and of course pointing the other direction. But the apple outline is exactly that of Apple's logo. So, yes, I would take issue with this logo.
Give it a rest Mr. Jobs
I find myself drawn to the obvious line of literature. "He who controls the past, controls the future." We all recognize this as the Party slogan from George Orwell's infamous novel, 1984. Mac's opposition to the GreeNYC logo is nothing short of Big Brotheresc. Sure they look similar in proportion, but come on! I personally appreciate GreeNYC's creative use of the infinity sign within it's "Big Apple". The connection that they draw with recycling and eco-system flow is beautifully executed. Nice job GreeNYC...it's time to throw the mallet back at Mac!
Who is copying who
In early 1980's, Ogilvy & Mather created an advertising campaign for NYC - "You have to be crazy to live in New York, crazy about..." It incorporated "The Big Apple" logo, illustration of an apple with the city reflected in it. Does anybody have a copy of it?
I think that apple has much
I think that apple has much better looking logo. Mike
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great
they look nothing alike! So we can't design logos with globes because AT&T has one or checkmarks because Verizon has a horrible logo.
I think I think voucher codes or coupons are more important than ever to people trying to save money on their shopping online.
There is no confusion.
There is no confusion. They're two different products. One has nothing to do with the other.
lisa from registry repair
Agree with Lisa
I also see no confusion at all with these
annie from registry cleaner