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One sure way of making someone see your business name every day is to pair it with something useful and print it all on a refrigerator magnet. Pass out these magnets to customers, and you stay in their kitchens forever. It's a great way to increase visibility.

But, of course, to be visible, the magnets must be kept, and to be kept, they must be attractive and easy to use. The keys to this are good organization and visual simplicity. This article shows you how to transform a hard-to-read gimmick into a sleek kitchen helper.

This chart went from chaotic and clunky to sleek and professional.

This article has expired. However, you can still read the article by buying it from the Before & After site. Look for the article called "0615 - Design a small chart." Since we're big fans of the magazine, we recommend you subscribe for a full 32 articles (that's four print issues for $42 or 32 downloadable PDFs for $24).