MailChimp, the email newsletter service with a sense of humor, is giving away another guide that’s handy for anyone who uses emailing for marketing (or designs those marketing messages).
The 22-page guide (available in printer-ready PDF plus mobi, ePub, and HTML) goes into how to layout a successful email newsletter; mistake to avoid; how to make an end run around overly suspicious spam filters; testing your design in a bunch of email apps (like Web browsers, what you design is not necessarily what you see); and a lot more. Most of the information is applicable to any email newsletter, even if you don’t use MailChimp.
Click here to download a folder with the PDF, ePub and mobi versions of the guide. Or click here to read the email marketing guide on the Web.
This article was last modified on December 14, 2022
This article was first published on September 27, 2011
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