Pantone View Colour Planner Emphasizes a Season of Color Transformation, Change for Winter 2007/2008

CreativePro Staff

Pantone, Inc., the global authority on color and provider of professional color standards for the design industries, today announced the release of the Winter 2007/2008 edition of the PANTONEView Colour Planner — its cross–discipline color forecasting tool — titled "Metamorphosis."
Fall/Winter 2007/2008 emphasizes a season of change, transformation, mutation and shift. And while there are no rules to follow in the traditional sense, designers can look for that breath of fresh air without being afraid that they’ve missed something. For next year, it’s about creating fresh concepts and fresh solutions by taking a fresh approach.
"The design industries look to Pantone to provide color direction," explains Tod Schulman, vice president of the fashion, home and interiors division at Pantone. "With the PANTONEView Colour Planner, we are forecasting 18 to 24 months ahead of each season. This product plays an important role in influencing color direction for companies across a broad range of industries and around the world."
According to Pantone, there has been a calming down of color over the last few seasons and the same still holds true for Winter 2007. While the fashion industry has moved away from strong multi–color usage, the environments that surround us are taking an opposite approach. The search for the perfect balance between fun and escapism, along with simplicity and moderation, is always a challenge, but color is the one element that can help to provide that steadiness between the two.
PANTONEView Colour Planner showcases eight palettes for Winter 2007/2008 for use in women’s wear, menswear, active wear, industrial design, cosmetics, interiors and graphics. Each palette expresses a sense of independence from the others, but all contain elements that crossover and work in a melodious manner.

• A darkened palette of color for next year is more colorful than seasons past. Dark Shadows emphasizes the importance of hybrid shades of sparrow and shale mixed with familiar families of green, blue and burgundy.
• The look and feel of Normalism is an odd jumble of neutrals mixed with blurred elements of gold, brown, purple and violet.
• Natural Poetry includes a range of colors that look as if they were extracted from nature, and convey a feeling of reticence. A perfect blend of brown, gold, olive and sesame provide a sense of real beauty for ordinary objects.
• Integrated offers the depth and mystery of winter cocooned in layers of the familiar white, black and silver usually associated with the winter season, but now the inspiration from modern architecture makes a statement that is both intriguing and mesmerizing.
• Innocence finds its inspiration from childlike innocence. The look and feel is an offbeat mixture of cool and warm shades that are both colorful yet unpretentious and have a flat inviting appearance.
• The importance of mid jewel tones in Chameleon is seen through the eyes of a butterfly, as colors seem to float with prismatic distortion.
• Unexpected is abstract mixed with technology, seen through an atypical fusion of multi–color levels of bright, saturated and neutral based shades.
• Caprice provides serious mood swings between having simple fun and going all out in an extravagant way. Bright color for winter is always the way to brighten up the doldrums of a cold dark season.

The PANTONEView Colour Planner is based on the PANTONE for fashion and home color system, the most widely used and recognized color standard in the world. It is produced by a team of leading visionaries from all over the world with expertise in different disciplines, providing a comprehensive color forecasting service for multiple design areas, including men’s and women’s apparel, beauty, interior and industrial design. Within each of the season’s most directional color palettes, a general introduction outlines the colors included and the philosophy behind them. In addition, a specific breakdown of each palette covers harmonies, suggested color combinations, and suitable patterns and fabrics according to end use.
Pricing and Availability
The PANTONEView Colour Planner for Winter 2007/2008 is available immediately at the suggested retail price of U.S. $750 from Pantone directly or from PANTONE Distributors nationwide. Call (888) PANTONE for a list of distributors. PANTONEView Colour Planner is published biannually by Metropolitan Publishing BV.
About Pantone, Inc.
Pantone, Inc., developer of the globally accepted PANTONE Color Systems, is the leading source of traditional and electronic products for the selection and accurate communication of color. With over 40 years of experience, Pantone is recognized as the worldwide market leader in color communication and color technology for the graphic design, printing, publishing, fashion, home furnishings, interiors and industrial design industries. More information is available at www.pantone.com.