Press Release

Design has the power to change the direction of businesses, provide fuel for economies and even change lives. Provocative thinkers from a wide range of disciplines will inspire and reinvigorate at this year’s “Gain: AIGA Design and Business” conference, which will focus on the theme “Design (Re)Invents.” It takes place October 14-16, 2010, in New York City.

Attendees will learn how industry leaders addressed business challenges through design—and how they reinvented their businesses, their strategies and even themselves. We’ll hear business, design and thought leaders share their innovative approaches to generating greater return on investment, fostering emotional connections and providing positive brand experiences for customers. And the discussions will continue beyond the stage with networking receptions, evening events and more to engage with ideas and with each other.

For much more information, go to the Gain conference Web site.