Once you have a basic understanding of how Facebook works, your adrenaline may be pumping as you experience the potential of exposing your business to over 40 million people. Marketing via Facebook or any another social network needs to be done strategically, using a proper marketing plan to earn extra cash. So many people have destroyed their businesses because they abused these networks. By creating a Facebook account for your business marketing, you will also be able top build your credibility and image online by making a good resume and posting in its profile section. You can post articles in its notes sections that will be read by millions of people. You can even send single messages to the members of your network whether they are business partners or customers. With this facility, you can make business correspondence easily and quickly. This is why you should include this strategy when making your online marketing plan.