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Ilise Benun

Ilise Benun is a national speaker, the author of several books on marketing and self promotion, as well as the co-founder of Marketing Mentor, a one-on-one coaching program for small business owners.

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How to Follow Up with Potential Clients

Features: Written by Ilise Benun on July 16, 2008

What your prospects say, what you hear, and what they mean are often three very different things. Here's how to know what's really going on and when to follow up to clinch the deal.

What to Do When a Prospective Client Doesn't Respond to Your Proposal

Features: Written by Ilise Benun on February 18, 2008

Persistence is welcome -- a pest is not. Here’s how to stay on the right side of that line.

Online Marketing Tools for Creative Pros

Features: Written by Ilise Benun on October 5, 2007

Social networking, blogs, email campaigns, portfolio sites -- it's all so confusing. Which of the new options is right for your business?

Buzz Marketing -- the Easy Way to Generate Word of Mouth

Features: Written by Ilise Benun on August 12, 2007

Take these four steps to strengthen your business.