Subscribe to Contributor Contributor > Wendy Flanagan

No good

Comment by Wendy Flanagan on October 7, 2008

The new logo loses all brand recognition (as dated as it was), and the new tagline does not have the benefit of saying what they do. If revenue from classes were at a point where fiscal significance indicated a new business line, they should have created a division focused on that, rather than blurring the actual sale of arts and crafts materials. The old tagline said what they did.

WebInk